Transforming reporting | Digital first | Showcase - Invest Europe PE at work online digital report

Showcase / Invest Europe / Private Equity at Work Report 2025

Is it a bird? Is it a plane?

No, it’s multi-channel reporting.

Using Reportl, Invest Europe have transformed their flagship research report 'Private Equity at Work', into a fully interactive, responsive, online report.

And from the same content, also delivered the interactive accessible PDF, and a printed report.

Beautiful and efficient, multi-channel design and communication are transformed.

View the PE at Work 2025 Report

Multi-format reporting, created digital-first

In collaboration with Friend Studio, Invest Europe has transitioned to digital-first design and publishing processes for its research reporting.

Using Reportl software, Friend Studio now delivers multiple reporting formats from a single source of content. This has enabled Invest Europe to bring their online, PDF and printed reports into the digital and AI age and meet their audiences’ changing needs.

View the PE at Work 2025 Report

The story

The context

Invest Europe represents over 600 firms across private equity, venture capital and infrastructure investment.

Its role is to build global understanding and awareness of private equity, and to explain how the industry operates and contributes social and economic value.

Through its highly valued reports, Invest Europe has become the most authoritative source of data, research and insight on private equity, shining a light on the industry's activity in Europe.

One of the flagship publications is the 'Private Equity at Work’ report, providing detailed evidence and analysis of the PE and VC industry’s contribution to employment, and the positive impact this has on economies and society.

The challenge

Invest Europe has a wide mix of audiences (membership, investors, policymakers, media and the public) who all access content in different ways.

Because of the limited capabilities of design software, Invest Europe’s reports have historically been produced only in PDF and print – still important formats, but not enough to meet the demands of the digital and AI age.

For example, PDFs are almost impossible to read on a mobile - this is 98% of web users. And with the introduction of the European Accessibility Act, making these reports more accessible has become a compliance requirement.

Meeting these needs is difficult, slow and expensive using print and PDF design tools.

The solution

Digital-first, multi-format design software, Reportl.

Fully designed and built in Reportl, by specialist agency Friend Studio, the 2025 Private Equity at Work Report is available for the first time across online, PDF and print formats.

Using Reportl has made digital-first design efficient and cost-effective for both the Friend Studio and Invest Europe teams, enabling quicker editing and proofing in a single source of content, with online and PDF formats created and published simultaneously.

This approach has transformed the report – making it more engaging, interactive and responsive to all devices and browsers.

The benefits

This 2025 Private Equity at Work Report maximises the engagement potential of the digital format, delivering all the online features that audiences expect, like interactivity, navigation, animation, video, search and responsiveness. But it also delivers the PDF and print report which remain important formats for many readers.

The report is Google-friendly, offering users faster access to the most relevant content directly from their search – not hunting through a large PDF. It is also fully analytics-enabled, providing valuable data insights into stakeholders’ preferences which will help to shape Invest Europe's future communications.

With Reportl's advanced digital capabilities, it enables Invest Europe to comply with evolving user needs and regulations. As the report is created digital-first, it improves the accessibility of both the PDF and the online report.

View the PE at Work 2025 Report

What the Invest Europe team said:

‘Reportl has been a game-changer for the reports we’ve applied it to. Increased efficiency on the production side and a user-centric experience for our members and stakeholders alike – across all channels and content types. Heartily recommended.’

Communications Director Invest Europe